Sheet Mask 101

WHAT IS A SHEET MASK?

The NICO & ROBO sheet mask is a one-step, moisturizing, life changing product that you might want to keep to yourself.
But by definition, a sheet mask is a sheet of serum-soaked fabric that users place over their face and leave on between 10-20 minutes. Sheet masks has been a must-have beauty product in many parts of Asia, and it is gaining popularity around the globe over the past few years. Big and small skin care companies started to introduce some variation of them on the market, and it quickly became a must-have among bloggers and beauty gurus.  If you have not yet tried it, the time is now! 
But wait! Not all sheet masks are created equal. Here are some things to look out for when you are shopping for sheet masks.

INGREDIENTS 

Because sheet masks are in contact with your skin much longer, it must be gentle yet effective.  Be sure to always perform a patch test either on the back of your neck or on your inner upper arm. 
Eliminate products with harsh chemicals such as paraben, sulfate, fragrance or anything you are allergic to.  Feel entitled to reach out to companies and inquire any information you may need to help you making your purchasing decisions.
There is a lot of information about organic, natural, synthetic, and toxic ingredients all over the internet. If you are curious, we encourage you to research more and engage with difference companies directly. You may find that not all organic or natural ingredients are good and safe and not all synthetic ingredients are considered harsh chemicals.  

MASK SHEET MATERIALS

Just like shopping for clothes, there are a lot of different fabric options when it comes to the mask sheet. See a short and sweet breakdown below.  

 

Breathable

Stretchable

Adhesiveness

Cost

FIRM BELIEVER - PET/CoPET

High

High

High

High

Traditional Non-woven

Medium

Low

Low

Low

Cotton

High

Low

Low

Low

Bio-Cellulose

High

Low

High

High

Hydrogel

Low

Low

Medium

High

Ecoderma

High

Low

High

High

 
The bottom line is that different sheets have different features and limitations. This is not an "one size fits all" formula. Depending on the what you are trying to deliver, you may decided to choose one over another for obvious or non-obvious reasons. 
NICO & ROBO's FIRM BELIEVER FACE AND CHIN MASK uses a patented technology to woven PET and CoPET together to create an unbelievably breathable and stretchy material. This is perfect for a lifting sensation and function. 

COVERAGE

The sheet mask can only hydrate the skin it covers.  Most sheet masks are restricted to the face area as greater coverage introduces a challenge due to the contour of the face-chin-neck area. It is difficult to design a cut that would allow the fabric to stay on your face securely. This is why we often see only face masks or eye masks.
NICO & ROBO wants to offer you a smarter skin care product and our FIRM BELIEVER is that! Unlike others in the market, our mask covers the entire face and chin. We also design two pairs of ear loops to secure the mask to the face which also offers an additional lifting function from chin up. 
At NICO & ROBO, we pay attentions to all the details from ingredients to the fabric material and cut. Try us today or let us know!